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Thirteen things a challenge needs

Everything in one place, because a challenge needs all of it

Stitching this together from six tools is the reason most challenges never launch.

BuilderSchedulingParticipantsDaily contentSubmissionsCommunityReactionsPointsBadgesEmailLive sessionsOffersAnalytics

Challenge Builder

Build the days, block by block

Drag content into a day, mark what matters as required, publish one step or all of them.

  • Ten block types, reorderable
  • Required blocks gate completion
  • Publish per step, not only per challenge
  • A gate that refuses to launch an empty challenge

Step builder

Day 3 of 5

Heading

“Craft your offer”

Video

The offer stack · 6 min

Assignment

Write your offer

Required

Reflection

What felt hardest?

Required

Download

Offer worksheet.pdf

+ Add a block

Flexible Scheduling

Cohort, evergreen, or somewhere in between

One engine, several shapes. Change the shape after you have built it.

  • Six modes — cohort, evergreen, self-paced, sprint, drip, live event
  • Any length: 3 days, 30, 365, or milestones
  • Days open at local midnight, in the challenge’s timezone
  • Daylight saving handled — midnight stays midnight

Unlock schedule

America/New_York

Cohort

Everyone on the same day

Evergreen

Own Day 1 from joining

Orientation

Open now

Day 1 — Big Idea

Open now

Day 2 — Your Buyer

Open now

Day 3 — The Offer

Today, 00:00

Day 4 — Outreach

Tomorrow, 00:00

Midnight is local midnight — in the challenge’s timezone, across a daylight-saving change.

Participant Experience

One thing to do, on the phone in their hand

Tomorrow is locked. Today is obvious. That is most of why challenges work.

  • A hub that opens on today
  • Progress, streak and points at a glance
  • Built for a phone, not shrunk to fit one
  • Private, invite-only and approval-gated challenges
9:41100%

5-Day Momentum Challenge

Welcome back

Today

Day 3 — Craft your offer

2 of 4 blocks done

7

streak

350

points

3

badges

Orientation

Day 1 — Big Idea

Day 2 — Your Buyer

Day 4 — Outreach

Daily Content and Tasks

Watch it, read it, then actually do it

A day mixes teaching and action, so people leave having made something.

  • Video, images, downloads and rich text
  • Checklists, assignments and reflections
  • Discussion prompts that open into the feed
  • Estimated time per day, so nobody is surprised

Content blocks

drag any of them in

Heading

Text

Video

Image

Download

Checklist

Assignment

Reflection

Discussion

File upload

Mark a block Required and the day will not complete without it.

File Submissions

Work comes back, and you can answer it

Written answers and reflections, reviewable one by one, with feedback that reaches them by email.

  • One submission per step, editable until reviewed
  • Marked private stays private — withheld on the server
  • Leave feedback; the participant is emailed once per review
  • Reviewing private work needs its own permission

File uploads are still in progress — the storage provider is not chosen yet. Everything above works with written submissions today.

Submission

Day 3 · Write your offer

For coaches who feel invisible, I run a 5-day sprint that turns what they already know into an offer people say yes to.

Privatevisible to facilitators with permission only

Reviewed

Feedback sent to the participant

Feedback: The second half is the strong part — lead with it.

File uploads

In progress — not available yet

Community Feed

The conversation sits beside the work

A feed that belongs to the challenge — not a Facebook Group where an algorithm decides who reads what.

  • One feed per challenge
  • Posts can be tied to the day they are about
  • Only participants can see it
  • Moderation hides rather than deletes, so removals stay auditable

Challenge feed

Day 3

AL

A participant

20 minutes ago

🏆 Halfway

Rewrote my offer three times and the third one finally sounds like a person said it.

GH

A participant

2 hours ago

Day 2 done. The buyer exercise was harder than I expected.

Share how today went…

Comments and Reactions

Small signals keep people going

Five reactions and a reply are usually the difference between finishing Day 3 and quietly stopping.

  • Five reactions, one tap, tap again to take it back
  • Threaded comments under any post
  • Facilitators are marked, so guidance reads as guidance
  • Rate limited, so no script can flood a feed

Reactions and replies

👏 12🔥 7💡 3❤️ 5🎉 2
GH

That second version was already good — this one is sharper.

OO
Host

Bring this to the Q&A tomorrow and we will pull it apart together.

Moderation hides rather than deletes, so who removed what — and when — always has an answer.

Points and Streaks

Momentum you can watch go up

Points for the work, streaks for showing up, and a cap so volume cannot beat effort.

  • Points for completing steps and taking part
  • Streaks counted from real submissions
  • Daily caps on community points
  • An append-only ledger — nothing is ever awarded twice

Points and streak

this week

7 days

Longest streak yet

  • Completed Day 3

    +50
  • Posted in the feed

    +15
  • Commented on a post

    +5
  • Daily cap reached

    —

Community points are capped per day, so posting twenty times in an evening cannot out-earn doing the challenge.

Badges and Leaderboards

Mark the moments worth marking

First step, halfway, a week-long streak, finishing. Earned once, kept forever.

  • Badges at progress and community milestones
  • Awarded automatically as it happens
  • Leaderboard optional — off by default
  • Ranked on points, not on who posts most

Badges

3 of 6 earned

🌱

First step

🏆

Halfway

💬

Encourager

🔥

3-day streak

⚡

7-day streak

🎓

Finisher

Leaderboard

optional
  • 1480
  • 2425
  • 3350

Notifications and Communication

The follow-up that usually never happens

Ten moments worth an email, each one editable or switched off per challenge.

  • Confirmations, day-open nudges, quiet-participant check-ins
  • Edit the subject and body, or turn it off entirely
  • Every send logged — including skips and failures
  • Per-workspace unsubscribe, honoured everywhere

Message triggers

per challenge

  • Registration confirmed

  • Challenge starts tomorrow

  • Day unlocked

  • Gone quiet for 2 days

  • Halfway there

  • Feedback on your work

  • Live session reminder

  • Challenge complete

1,284

sent

37

skipped

0

failed

Live Sessions

The calls that make it feel real

Schedule them, put them in the hub, and let people save them to a calendar they actually use.

  • Join links before, replay links after
  • A real .ics file, not a date in a paragraph
  • Listed in the participant hub with the next one first
  • Reminder email on its own trigger

Live sessions

2 scheduled

Day 4 Q&A — Outreach

Tomorrow, 3:00 PM · 45 min

Join Add to calendar

Kickoff call

Replay available

The calendar file is a real .ics — it lands in their calendar, not in a list they will forget to check.

Offers and Calls to Action

Finishing is the best moment to ask

A closing page for the people who did the work, with the clicks counted.

  • Headline, body, bonuses and one call to action
  • Shown after completion, or on a date you choose
  • Clicks counted per challenge
  • Your link, your checkout — no cut taken

Closing offer

shown after Day 5

Your next step

The 12-week Momentum Programme

Everything from the challenge, taken all the way through.

  • Weekly group calls
  • Private community
  • Offer review with me
Join the programme

43 clicks through

counted per challenge

The link is yours. No payment passes through Challenge Studio, and no cut is taken.

Analytics

Which day lost them, and who to call

Registrations flatter everyone. Completion tells you whether it worked.

  • Day-by-day reach and completion per step
  • Per-participant view: progress, points, streak, badges, emails
  • At-risk list — quiet for three days or more, by name
  • CSV export, permission-checked and logged, carrying no submission text

Challenge analytics

counted, not estimated

247

Registered

76%

Activated

61%

Completed

Day by day

94%
88%
79%
61%
42%

3 have gone quiet

Named, with how long it has been — so the nudge can be a real message.

Easier to try than to read about

The builder is free and nothing goes live until you publish it.

Create a Challenge See who it is for